Think of some of the best online marketing campaigns you've seen. The landing pages that got you to convert, the trendsetters in content marketing, and the viral videos that took the world by storm. Do you think one person came up with the concepts for any of these? While feasible, the answer is almost certainly “no.”
In reality, the most effective marketing campaigns are designed, planned, and executed by a team of individuals working together for a common goal. Only when the team is working efficiently, with each individual at their peak and an atmosphere of camaraderie to draw them even tighter together, can they achieve the greatest possible results.
So how can you do this, especially in the modern age, where telecommuting, individual segmentation, and digital distractions are commonplace?
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